Spammers have known for a long time that if they could deliver the content in an email and make users click on a hyperlink at the bottom, the content would go almost unnoticed. If you don’t have your email hygiene on point, people are going to find their way into your inbox and waste your time and energy. In this article, we’ll look at why you should start doing email validation now to protect your account.
Email validation is the practice of verifying the email address entered in a form or on a website is accurate and valid. Email validation helps ensure that the person submitting the form or email is who they say they are, prevents spam and abuse, and protects your company’s data.
Email validation can be done using a variety of methods, including checking to see if the email address is registered with a recognized third-party email verification service; checking to see if the email address is associated with any known blacklisted IP addresses; and performing a reverse DNS lookup to see if the email address resolves to an appropriate host name.
There are many reasons why you should start doing email validation:
-Reduce spam and abuse:
By validating an email address, you can reduce the chances that someone will submit a form or send an unwanted email to your users.
-Protect your company’s data:
Email addresses are one of the most commonly used pieces of information on websites and forms. If someone obtains access to your forms or emails via identity theft or other means, they could potentially use that information to commit crimes or extract sensitive data.
-Prevent fraud:
By validating an applicant’s email address.
Different types of email validation
Many companies use email validation to ensure that their email campaigns are effective. Email validation can help your company pinpoint where recipients are not receiving your messages, identify duplicate messages, and more. Here are four different types of email validation:
1. Email address verification:
Checking to make sure a recipient’s email address is correct. This can be done by using an online tool or by asking the recipient to send you proof of their address.
2. Sender verification:
Check to make sure the sender is valid and has the proper permissions to send messages from your account. This can be done by using an online tool or by asking the sender to send you proof of their identity and permissions.
3. Message content verification:
Checking for specific content within a message, such as brand names, product names, and expiration dates. This can be done using an online tool or by asking the sender to send you a copy of the message.
4. Message thread verification:
Determining whether messages have been sent in a specific order and if they have been sent from the same source (i.e., from a single account). This can be done by using an online tool or by asking the sender to send you
When should you use email validation?
Email validation is a great way to ensure that your email campaigns are successful. Email validation can help identify and correct any potential issues with your email content, including typos and misspellings, formatting errors, and missing recipient addresses. By using email hygiene services validation, you can ensure that your emails are delivered to the right people and that they’re in a format that’s compatible with your marketing campaign.
There are three main reasons why you should start using email validation:
- To improve the effectiveness of your email campaigns
- To reduce the amount of spam that enters your system
- To avoid customer complaints about incorrect or incomplete information in your emails.
